Direct sales
Easily sell your flowers and plants directly to buyers on our digital platform. Floriday offers you various features for direct day trading, weekly trading and forward trading.
You can sell directly via day, weekly and forward trading on Floriday. You manage the availability of your trade items yourself. Create your product catalogue, define your delivery terms and conditions, and your price groups. Your offerings are displayed in your shop on Floriday immediately.
How does it work?
- Buyers visit your shop directly, search available supply via Explorer, or search supply via the link to their software package.
- Want to give buyers the option of a preview? Give your customers an idea of the availability of your flowers or plants with forward prices
- Using settings and features such as price groups, minimum order size and countdown stock, you always have control over your offerings
Deliver it yourself or with our help
You can choose to organise the delivery of your directly sold flowers or plants yourself or with our help. For example, we offer you Connect Logistics, which ensures that your product reaches the right buyer based at our physical hubs. With Floriway we pick up your direct sales combined with what you might want to offer on the auction or auction presale.
Logistics fulfillment
Whether you sell all your flowers and plants at auction, directly or actually prefer a combination of auction and direct trade, Royal FloraHolland makes supplying and delivering to your customers as easy as possible for you. Even if you don't yet know when or through which sales channel you want to sell. Or if you don't have enough space yourself to store your products temporarily. Together, we will find a solution that suits you.
Direct sales
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